Special Sessions, Labs and Roundtables

Ask-the-Experts Roundtables

Come and sit in on the roundtables that happen throughout the Conference in the Exhibit Hall and gain valuable insights and perspectives from direct marketing experts Pat Campbell and Gordon Grossman (to name a few).

Web Usability Experience & 1:1 Web Assessment Labs

This informative and interactive session will help you understand what your customers think of your website and how to give them exactly what they want. These labs offer a peek at what a customer experiences when they visit B-to-C and B-to-B Web sites. An attendee will navigate a Web site while the audience observes. Aaron Kahlow, website expert, will offer solutions for improvement.